The competitive landscape of the K-pop industry is witnessing a spectacular display of star power as the latest brand reputation rankings for individual boy group members are officially unveiled. According to data released on October 17, 2026, by the Korea Reputation Research Institute, global icon BTS’s Jimin has triumphantly claimed the number one position for the month of October, closely followed by bandmate Jungkook and ATEEZ member San in an intense showdown of popularity and engagement.
Data Breakdown: Measuring Global Influence Across 755 Idol Members
The comprehensive monthly evaluation analyzed a massive total of 59,346,737 pieces of brand big data collected between September 17 and October 17, 2026. Tracking 755 individual boy group members, the research institute measured global fandom interaction, media coverage, communication channels, and community engagement metrics. While the overall volume of analyzed big data experienced a 14.76% decrease compared to the previous month’s 69,626,192 points, competition at the top remained exceptionally fierce.
Leading the charge at the summit, BTS’s Jimin recorded an impressive total brand reputation index of 4,822,962, marking a substantial 23.49% surge from his September scores. His detailed metric breakdown highlights his massive digital footprint across multiple channels:
- Participation Index: 173,129
- Media Index: 177,837
- Communication Index: 2,989,788
- Community Index: 1,482,208
Director Gu Chang-hwan of the Korea Reputation Research Institute noted that Jimin’s brand analysis yielded extremely strong performance in link categories such as “perfect,” “participate,” and “congratulate.” Furthermore, key phrases driving high search volume included “ARMY,” “October 13,” and “birthday,” reflecting overwhelming fan celebrations around his special day. In the sentiment analysis, his brand scored an extraordinary 94.97% positive ratio.
The Top 10 Elite: BTS Members and Third-Generation Powerhouses Hold Firm
Securing the runner-up position, BTS’s Jungkook experienced a 9.13% increase from the previous month, accumulating a brand reputation index of 3,454,210 to claim second place. Meanwhile, ATEEZ’s San delivered a strong showing in third place with a score of 2,977,493, despite a slight 9.68% decrease in overall volume.
The remaining top spots in October’s top 10 feature a mix of seasoned legends and active powerhouses:
- 4th Place: BTS’s Jin (2,343,460 points; a 18.44% decrease)
- 5th Place: BTS’s V (1,875,290 points; an 18.23% decrease)
- 6th Place: BIGBANG’s G-Dragon
- 7th Place: Wanna One’s Kang Daniel
- 8th Place: ATEEZ’s Wooyoung
- 9th Place: BTS’s Suga
- 10th Place: Wanna One’s Park Ji-hoon
The Full October 2026 Boy Group Brand Reputation Top 100 List
Highlighting the shifting dynamics across generations, the research institute revealed the full list of the top 100 individual boy group members for October 2026:
- BTS Jimin
- BTS Jungkook
- ATEEZ San
- BTS Jin
- BTS V
- BIGBANG G-Dragon
- Wanna One Kang Daniel
- ATEEZ Wooyoung
- BTS Suga
- Wanna One Park Ji-hoon
- Wanna One Hwang Min-hyun
- BTS RM
- BTS J-Hope
- ASTRO Cha Eun-woo
- BIGBANG Taeyang
- Wanna One Kim Jae-hwan
- SHINee Minho
- SEVENTEEN Woozi
- EXO Baekhyun
- BIGBANG Daesung
- GOT7 Jinyoung
- TVXQ Yunho
- SHINee Key
- Super Junior Heechul
- CORTIS Geon-ho
- ATEEZ Seonghwa
- ATEEZ Hongjoong
- SEVENTEEN Jun
- TWS Do-hoon
- Wanna One Ong Seong-wu
- ATEEZ Yunho
- CORTIS Ju-hun
- 2PM Junho
- RIIZE Wonbin
- Super Junior Kyuhyun
- NCT Taeyong
- Highlight Yoon Doo-jun
- ATEEZ Jongho
- NCT Doyoung
- SEVENTEEN Mingyu
- CORTIS James
- Super Junior Siwon
- SHINee Taemin
- EXO Kai
- ENHYPEN Sunghoon
- ATEEZ Mingi
- ATEEZ Yeosang
- THE BOYZ Juyeon
- RIIZE Sungchan
- SEVENTEEN Jeonghan
- SEVENTEEN Hoshi
- TVXQ Changmin
- EXO Suho
- ENHYPEN Jay
- NCT Jaehyun
- SEVENTEEN Wonwoo
- WINNER Lee Seung-hoon
- THE BOYZ New
- SEVENTEEN Seungkwan
- RIIZE Anton
- CORTIS Martin
- ENHYPEN Sunoo
- Highlight Lee Ki-kwang
- WINNER Kang Seung-yoon
- TOMORROW X TOGETHER Yeonjun
- THE BOYZ Hyunjae
- RIIZE Sohee
- SEVENTEEN DK
- ENHYPEN Jungwon
- CORTIS Seong-hyun
- INFINITE L (Kim Myung-soo)
- THE BOYZ Sunoo
- TOMORROW X TOGETHER Soobin
- WINNER Kim Jin-woo
- Wanna One Bae Jin-young
- SEVENTEEN Joshua
- SEVENTEEN S.Coups
- Wanna One Ha Sung-woon
- Wanna One Yoon Ji-sung
- TWS Shinyu
- Highlight Yang Yo-seop
- Super Junior Sungmin
- Shinhwa Lee Min-woo
- Stray Kids Hyunjin
- P1Harmony Intak
- NCT Ryo
- BTOB Lee Chang-sub
- SEVENTEEN Dino
- BTOB Lee Min-hyuk
- NCT Yushi
- THE BOYZ Younghoon
- ENHYPEN Ni-ki
- BTOB Seo Eunkwang
- BTOB Yook Sung-jae
- MONSTA X I.M
- NCT Riku
- TOMORROW X TOGETHER Beomgyu
- RIIZE Eunseok
- NCT Sion
- NCT Haechan
With Jimin celebrating his milestone birthday alongside massive global engagement, the October brand reputation metrics reconfirm the unmatched influence of BTS members while showcasing the strong momentum of groups like ATEEZ across global entertainment.
source: compiled from various sources
